Sir Keir Starmer
Prime Minister, UK Government
Sentiment Breakdown
Quote Timeline
Analysis
UK Prime Minister Sir Keir Starmer generated 2,306 quotes at Davos 2026, ranking 13th among world leaders with 69.3% positive sentiment. His coverage centered on Britain's positioning between European allies and the Trump administration, particularly his statements defending Greenland's sovereignty and his approach to transatlantic relations.
Sir Keir Starmer navigated a challenging diplomatic position at Davos 2026, seeking to maintain close US relations while supporting European allies on Greenland sovereignty. His coverage pattern was distinctive: peaking on January 19 with 595 quotes before the week's major news developments, then maintaining steady presence throughout the forum.
This early peak reflected anticipation around Starmer's balancing act. As the first major Western leader to address the Greenland question, his statements that decisions belong to 'the people of Greenland and the kingdom of Denmark alone' set the tone for subsequent European responses.
British media's overwhelming presence in coverage (Daily Mail alone contributed 214 articles) demonstrates the domestic political stakes. UK outlets were intensely interested in how their Prime Minister would handle relations with the new Trump administration while maintaining European partnerships post-Brexit.
Starmer's 69.3% positive sentiment reflects successful navigation of competing pressures. His messaging emphasized dialogue and de-escalation without directly confronting Trump, allowing both pro-American and pro-European outlets to find favorable angles. The 4% negative coverage came primarily from critics arguing he wasn't assertive enough in either direction. His consistent presence across all eight days of coverage, never dropping below 87 quotes on any active day, suggests a deliberate strategy of sustained engagement rather than single-event dominance.
Key Findings
- • Coverage peaked early on January 19 with 595 quotes, the earliest peak among comparable world leaders
- • 89% of coverage (2,054 quotes) focused on Geopolitics, reflecting diplomatic positioning concerns
- • British media dominated: Daily Mail Online (214 articles), BBC (78), The Independent (55), EXPRESS (47), The Guardian (41)
- • His statement that 'Greenland's future is for Greenlanders and Denmark to decide' aligned UK with European position
- • 4% negative sentiment was low among peers, suggesting effective management of UK's difficult diplomatic position
Coverage by Source
Sample Quotes
“never forget their courage, their bravery and the sacrifice they made for their country.”
“any decision about the future status of Greenland belongs to the people of Greenland and the kingdom of Denmark alone.”
“Greenland's future is for Greenlanders and Denmark to decide.”
“Keir Starmer said he will prioritize dialogue to avoid escalation.”
“He would not yield to pressure from Trump on Greenland.”
“I'm not surprised they've caused such hurt to the loved ones of those who were killed or injured.”
World Leader Comparison
Profile
- Type
- World Leader
- Title
- Prime Minister
- Organization
- UK Government